More than capital, we're your partners in product excellence. RightShift Ventures combines strategic investment with deep product expertise to help founders overcome the product challenges that often derail early-stage startups.
..as a first-time founder RightShift has been one of the most instrumental tech partners that we've found And I have tried multiple tech partners at this point of even trying to find what works best Because in our unique situation our demand was extremely high...
NYLA POLLARD
Founder Ballin
I really appreciated that Deep and his team at RightShift were able to appreciate the depth of conversation that I wanted to have about what a product could be that would solve in this space And also really appreciated when he kept me focused And right it's an MVP
KAREN LANG
IBCLC, AMT CEO/Founder Okkanti
..the fantastic role that Chris , Deep and the team at RightShift are playing is helping to shape kind of strategic thinking and also giving a lot of research and guidance about the technology that I otherwise don't have..
DEETTA JONES
Founder Culture Road
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OUR Approach
#1
STRATEGY & RESEARCH
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#2
PRODUCT DESIGN & DEVELOPMENT
We dig deep into your business, understanding who you are from the inside out, so we can deliver digital products needed to power your business.
#3
PERFORMANCE MARKETING
How well does your marketing funnel work? We take a look at your full customer experience to find the gaps you're experiencing in the funnel.
#4
INVESTOR READINESS
We help ensure you have a clear value proposition, a working prototype or minimum viable product and evidence of market demand with growth potential.
#5
SCALE ACTIVITIES
We help ensure your product and business can scale its user base, revenue, market presence and sustainably.
Strategic Foundation
We help founders move from idea to validated concept through systematic market research, customer interviews, and problem definition. Build on solid ground from day one.
Product Discovery & Development
Transform validated ideas into tangible products through rapid prototyping, MVP development, and iterative testing. Get to market faster with products users actually want.
Market Positioning
Define your unique value proposition, identify ideal customer profiles, and build a compelling brand that resonates with your target market. Stand out in a crowded marketplace.
Investor Readiness
We help build your complete fundraising toolkit: structured data rooms, detailed financial projections, product KPIs, technical documentation, customer validation data, and market analysis. Pitch with proof, not just possibilities.
Go To Market
Launch strategically with our proven frameworks for market entry, user acquisition, and growth. Turn your MVP into a scalable business with clear traction metrics.
You are in Good Company
STRATEGY
MVP BUILD
PRODUCT MARKET FIT
SCALE
Connect with RightShift
Access product-focused advisory or our full accelerator program. Build something users love, backed by experts who've done it before.
